Alexander Zoch

M.Sc. Business Information Systems





Alexander Zoch completed his bachelor's degree in economics with a focus on management and then his master's degree in business informatics at the Goethe University in Frankfurt. During his master's degree, he worked as a student assistant at the Chair of Marketing Management. In his master's thesis he analyzed the influence of the COVID-19 pandemic on the climate change discourse in social media.

Since August 2023, Alexander Zoch has been working as a research assistant at the Chair of Business Informatics and Information Management of Prof. Dr. Oliver Hinz.

Core areas
  • Social Networks
  • E-Commerce
  • Data Science